Why do Taylor Swift and Scooter Braun have bad blood?

The feud between Taylor Swift and Scooter Braun began when Braun purchased the rights to the Big Machine Record Label.

1. Feud Origin

Scooter Braun acquired all the rights to Taylor Swift’s master recordings that she created with the Big Machine label.

2. Rights to Swift's Masters

Taylor Swift labeled Scooter Braun as "manipulative" and a "bully" after he gained control over her music.

3. Swift's Reaction

Swift decided to re-record her albums in an effort to regain control over her music and own the rights to her songs.

4. Decision to Re-record

Taylor Swift moved from Big Machine Records to Universal Music Group’s Republic Record in a high-profile deal.

5. Switching Labels

Swift expressed her desire to purchase her previous music, but she was denied the opportunity, and it was sold to Scooter Braun instead.

6. Denied Rights

Swift posted on Tumblr, condemning both Scott Borchetta and Scooter Braun as manipulators who took ownership of her masters.

7. Tumblr Post

Many of Swift's supporters, including musician Halsey, used the hashtag #WeStandWithTaylor to show solidarity.

8. WeStandWithTaylor

The purchase of the Big Machine Record label meant that Scooter Braun gained control over the master recordings of Swift's songs.

9. Master Recordings

The acquisition of the master recording rights also meant that the rights to make, sell, or distribute duplicates were transferred to Scooter Braun.

10. Rights Transfer

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